Unfortunately more people than most realize overpay for auto insurance, and this is what direct marketers such as Geico and Progressive prey on. People should try not to get caught up in the ads featuring a friendly lizard or other cartoon character and look for the policy which best fits their budget, not what the insurance company wants to charge. And in this day and time, finding affordable car insurance quotes is quite simple, thanks to the power of the Internet, which is a consumer’s shopping dream come true. In just a few minutes, you can have quotes in hand from many of the top carriers. And the beauty of it is that you only have to enter your data once, and the quotes are all comparable. Meaning you are comparing apples to apples. No more worries about what the bodily injury limits are on one policy as compares to another.